Showing 1-20 of 45
Price: $11.95
Publisher: American Management Association: 1955
Seller ID: 25042
ISBN: B0000CJ466
Condition: Used - Very Good
lightly rubbed else clean & tight - Buy with confidence from 'Your neighborhood book store,... online (tm) View more info
By: Jules Backman
Price: $6.65
Publisher: New York University Press: 1967
Seller ID: 3315
ISBN: 0814700209
Condition: Used - Very Good
lightly rubbed else clean & tight - dj rubbed, slight handling soiling (uncoated paper), small chip head of spine - in mylar cover View more info
By: Stan Rapp,Thomas L. Collins
Price: $10.95
Publisher: McGraw-Hill: November 1993
Edition: First Edition
Seller ID: 75689
ISBN: 0070513430
Condition: Used - Like New
Price: $12.95
Publisher: Oak Tree Press: 1976
Seller ID: 66198
ISBN: 281BUI1000215
Condition: Used - Very Good
By: John A. Quelch & Paul W. Farris
Price: $14.95
Publisher: Business Publications: 1983
Seller ID: 11742
ISBN: 0256029326
Condition: Used - Good
Type: Ex-Library lightly rubbed, typical library stampings & pastings, else clean & tight - Buy with confidence from 'Your neighborhood book store,... online (tm) View more info
By: James F. Engel; Roger D. Blackwell & Paul W. Miniard
Price: $3.95
Publisher: Dryden Press: 1986
Edition: 5
Seller ID: 21583
ISBN: 0030018927
Condition: Used - Very Good
Complimentary Copy stamped front cover, else clean bright & tight - Buy with confidence from 'Your neighborhood book store,... online (tm) View more info
By: Harry R. Tennant
Price: $9.95
Publisher: Stansbury Press: 2000
Seller ID: 27431
ISBN: 0970150008
Condition: New
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By: Seymour Banks
Price: $24.95
Publisher: McGraw-Hill: 1965
Seller ID: 29296
ISBN: B0000CMMAR
Condition: Used - Very Good
very slight tanning, lightly rubbed else clean & tight - Buy with confidence from 'Your neighborhood book store,... online (tm) View more info
By: Jeff Crilley
Price: $6.48
Publisher: Brown Books Publishing Company: December 2002
Seller ID: 65579
ISBN: 0972647406
Condition: Used - Good
This book is a start-to-finish guide to becoming a media darling while raking in a fortune in free publicity You?ll learn: ? How to create ideas guaranteed to get coverage ? Whom to call and when ? How to write a killer press release ? What to say during the interview ? How to hold a news conference the media will love ? How to combat negative news ? How to keep reporters coming back for more Finally, a working journalist shares the secrets of getting covered on the news Whether you have a non-profit agency, whether you?re a small business owner, an individual who wants coverage, or a PR pro... View more info
By: Luke Sullivan
Price: $6.95
Publisher: Wiley: January 2003
Edition: 2
Seller ID: 75776
ISBN: 0471281395
Condition: Used - Very Good
In this second edition of the irreverent, celebrated "Hey Whipple, Squeeze This," master copywriter Luke Sullivan looks at the history of advertising, from the good to the bad to the ugly. Updated to include two extended final chapters with in-depth prescriptions for building a career in advertising, this edition also features a real-world look at the day-to-day operations of today's ad agencies. Among the most disparaged campaigns in advertising history, the Mr. Whipple ads for Charmin toilet paper were also wildly successful. Sullivan explores the Whipple phenomenon, examining why bad ads so... View more info
By: Todd Duncan
Price: $5.95
Publisher: HarperCollins Leadership: April 2007
Seller ID: 72237
ISBN: 0785288597
Condition: Used - Very Good
Do you feel like your career exists somewhere between your last sale and your next one? Are you always searching for the way to bridge the gap and create long-term success? Does it seem that somehow your life is only about your ability to perform on the job? For too long you have bought into the idea that the business you do and the life you lead are completely separate. What Todd Duncan has learned in his twenty-two years of sales is the polar opposite: When you discover how to connect who you are and what you are about in your selling career, the results will be phenomenal and long-las... View more info
By: Ken Hakuta A.k.a. Dr. Fad, with Catherine Williams & Margaret B. Carlson
Price: $3.95
Publisher: William Morrow: 1988
Seller ID: 21858
ISBN: 0688076017
Condition: Used - Very Good
lightly rubbed, dj has moisture exposure to rear panel - Buy with confidence from 'Your neighborhood book store,... online (tm) View more info
By: Julian L. Simon
Price: $3.95
Publisher: McGraw-Hill: 1987
Edition: 4
Seller ID: 10761
ISBN: 0070575312
Condition: Used - Very Good
Price: $2.45
Publisher: Berkley: 1987
Seller ID: 14566
ISBN: 0425114686
Condition: Used - Very Good
lightly rubbed else clean & tight - Buy with confidence from 'Your neighborhood book store,... online (tm) View more info
By: Diane Crispell
Price: $5.95
Publisher: Probus Professional Pub: December 1992
Seller ID: 70734
ISBN: 155738472X
Condition: Used - Very Good
Price: $10.95
Publisher: Tribute Inc: 1988
Seller ID: 11962
ISBN: 0962048208
Condition: Used - Good
highlighting, former owner's name on ffep View more info
Price: $15.95
Publisher: Irwin McGraw-Hill: 1995
Seller ID: 1625
ISBN: 0786303301
Condition: Used - Very Good
book & dj very lightly rubbed else clean bright & tight - in mylar cover View more info
By: Technical Staff
Price: $39.95
Publisher: Dun & Bradstreet Information Services: 1992
Seller ID: 22829
ISBN: B00VMYOLQC
Condition: Used - Very Good
1992 was a propitious year for the countries of Europe. The European Economic Community, after long and arduous negotiations, became the European Union, with a single currency, and integrated economies. This D&B report is a detailed and comprehensive of the economies of these countries as the new era dawned. - corporate library label on front cover, else clean & tight - Buy with confidence from 'Your neighborhood book store,... online (tm) View more info
By: Editorial Staff
Price: $49.95
Publisher: Dun & Bradstreet Information Services: 1992
Seller ID: 21327
ISBN: B00Q7BQVMM
Condition: Used - Very Good
Data for Anguilla, Antigua, Aruba, Bahamas, Barbados, Belize, Bermuda, Br. Virgin Islands, Costa Rica, Dominica, Dominican Rep., El Salvador, Grenada, Guadeloupe, Guatemala, Haiti, Honduras, Jamaica, Martinique, Mexico, Montserrat, Neth. Antilles, Nevis, Nicaragua, Panama, St. Kitts, St. Lucia, St. Vincent, Trinidad & Tobago & Turks & Caicos Islands - Buy with confidence from 'Your neighborhood book store,... online (tm) View more info
By: Editorial Staff
Price: $49.95
Publisher: Dun & Bradstreet Information Services: 1992
Seller ID: 21172
ISBN: B00Q7BQVMM
Condition: Used - Very Good
Data for Argentina, Bolivia, Brazil, Chile, Colombia, Ecuador, Fr Guiana, Guyana, Paraguay, Suriname, Uruguay & Venezuela - Buy with confidence from 'Your neighborhood book store,... online (tm) View more info
